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1990 Nutrasweet Equal Michael Jordan #1
Basketball Cards
PSA10
Pop9
The 1990 Bulls Equal Michael Jordan #1 is a blue-chip sports card asset, produced by Star Co. in collaboration with Equal Sweetener to celebrate the Chicago Bulls' 25th anniversary "Silver Season." Graded GEM MT 10 by PSA, this card represents the absolute ceiling of preservation for this historically condition-sensitive, regionally distributed promotional issue. With a population of only 9 examples at this perfect grade tier, it stands as a cornerstone piece for elite Michael Jordan registries and advanced basketball portfolios.
This card captures Jordan at a legendary transition point in his career, issued on the cusp of the 1990-91 season when he would secure his second MVP award and lead the Bulls to their first-ever NBA Championship. The front of the card features a sharp action shot of Jordan framed by the iconic Equal and NutraSweet branding, while the pink Star Co. reverse lists his complete professional statistics from his 1984 debut through 1990. The combination of limited original distribution, pristine condition, and a single-digit PSA 10 population makes this a premier representation of early-1990s Jordan memorabilia.Show more
$15,000
Sold on AuctionsAug 27, 2026
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